I help healthcare companies turn clinical innovation into commercial growth — across strategy, marketing, and the people who make it happen.
GTM design, segmentation, revenue architecture, and sales-marketing alignment in regulated markets.
15 years across dental, dermatology, pathology, radiology — from startup to scale-up.
Taking ideas from concept to clinical and commercial reality. Rewiring how commercial teams work with AI.
Building high-performance teams across clinical, product, and commercial functions. 8+ years managing leaders.
Built commercial strategy for radiology and pathology AI across 5 international regions. Responsible for 115% NRR, 3.0 pipeline coverage and Win Rate > 40%.
Led a business unit across a full R&D cycle — from algorithm to national rollout — detecting melanoma as accurately as an expert dermatologist.
Led product and customer success teams to grow dental SaaS from zero to $1M CARR in 2 years, while lifting NPS by 20 points.
176 pages on bridging the gap between product thinking and commercial outcomes. About a 3-hour read. Self-published, 2021 (yes, before we had LLM's).
Download PDF ↓8-part series exploring how commercial leaders build careers that compound. 1,500+ downloads.
Listen on Spotify ↗I'm a commercial leader that thrives at the intersection of healthcare and technology.
Always looking for ways to improve how things are done. Favour experiments over building the perfect plan.
Currently at Harrison.ai. Based in Melbourne. Always curious about what comes next in health